What do buying teabags, visiting an estate agent, and choosing a lawyer have in common? They’re all forms of shopping. In each case, customers follow a set of processes for finding, evaluating, and narrowing options. If you understand your customer’s shopping journey, you can design your product with the right messages in the right place. And that can guide customers towards selecting your product over competitors, and more importantly, guide you to building a product that’s a perfect fit for your customer. At GibGeeks.com we design websites and can help on your journey to the perfect fit with your customers needs.